N E W S • F R A M E S • • • • •

About media framing • (written by Brian Dean)

NEW BOOK (2023)

with 6 comments


My new 210-page book on media framing has been published by Futura Press. It’s a greatly extended and updated version of my earlier (2014) 68-page eBooklet. It’s available in paperback and eBook editions.

I’m thrilled with the quality of the print job – everything about the book has been upgraded, including the cover and internal illustrations.

Lazy Person’s Guide to Framing

With new sections on social media framing and algorithm-boosted political populism, this 2023 edition has not just been extended, but also generally overhauled and improved. It has a far more coherent and satisfying feel for me than the original edition.

Amazon’s “look inside” feature for the book provides a lot of preview details, from the cover and review/blurb page, to the table of contents, the new 2023 foreword and excerpts from the first few chapters. Please check it out if you’re curious…

US Amazon link for Lazy Person’s Guide to Framing
UK Amazon link for Lazy Person’s Guide to Framing
(Available in paperback and eBook)

Here’s the Amazon blurb:

new-blog-sidebar-estab-on-rackFrom Futura Pocketbooks, a “Lazy Person’s Guide” to media framing. This updated and extended 2023 edition explains how headlines and news stories can be decoded with the latest know-how from the cognitive sciences. Discover how media narratives and political spin are unravelled and deciphered by frame semantics – an essential part of what has been labelled, “The Cognitive Revolution”.

Lazy Person’s Guide to Framing is a fun and highly readable guide, which popularises the new linguistic field in a way that makes it accessible and deeply relevant for anyone concerned by the power wielded by those who “frame the message” in media and politics. This new 2023 edition brings it up to date with recent global occurrences and advances in media technology, such as the rise of algorithm-based social media platforms.

Image, right: one of the book’s full-page illustrations (black and white in paperback edition; colour in eBook, depending on device used).

Written by NewsFrames

July 6, 2014 at 10:56 am

6 Responses

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  1. This sounds a very interesting book and basically confirms the fact that our views and opinions especially political ones are being “managed” by the establishment. The more books like this that can create a counter narrative to the media drivel we are fed on a daily basis can only be a good thing.

    patrick williams

    October 16, 2015 at 1:43 am

    • Ah, thanks for that – it’s nice to get some feedback on this. I waited a fairly long time for reviews on Amazon, but have now got a couple of good (5 star) ones, which is a relief, as you never know how your writing will be received. I read the book again recently (after a long gap from writing it) and was pleasantly surprised. I usually wince when I read through my previous writing, but this seemed coherent and very readable (although I say so myself). 🙂


      October 16, 2015 at 2:13 pm

  2. Thanks for posting Lakoff’s reply to Pinker. I’ve considered starting a Q&A forum about different excerpts (say, chapters, subsections, lectures, etc.) from Lakoff’s work (in order for us to practice framing progressive issues – to ask and answer questions – maybe something like “Khan Academy”, if you’re familiar with that.)


    September 5, 2017 at 2:36 am

  3. Hi – Is the ebook available to buy anywhere else perhaps on another platform – looking for epub format – but I don’t use Kindle. Gerard

    Gerard Swan

    September 16, 2020 at 3:45 pm

    • Hi Gerard – not currently commercially available anywhere else, sorry. I’m planning an expanded version for paperback release, but that’s some way off. If you want further info on how to get a pdf or plain text version from me direct, please email me (see the email address at bottom of ‘about’ page. Alternatively, a long excerpt, which covers quite a large portion (of a short book) is here: https://newsframes.wordpress.com/2016/06/19/deeper/.


      September 16, 2020 at 6:26 pm

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